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EverGrip Outdoors chevron_right Q3 Brand Strategy chevron_right Social & Content
check_circle Brief
check_circle Strategy
check_circle Creative
Social & Content
radio_button_unchecked Media/ROI
radio_button_unchecked Proposal
flag Final
Components
PRJ-3021 Active Phase

Social & Content Workspace

Budget Spend
$8,420 / $12,000
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Content Pillars

verified Traces to approved strategy
4 Pillars Defined

Innovation, Sustainability, Community, Performance.

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Calendar

On Schedule
24 Assets

Scheduled for Oct 2026

auto_awesome AI Draft
warning Action Required
subtitles

Captions

12 Generated
Brand-voice check: 2 failing

Tone detected as "Overly Corporate" in Posts #4 and #9. Strategy dictates "Approachable & Rugged".

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Channel Plans

Drafting
Target Networks
Instagram LinkedIn TikTok
campaign

Activation

Ad ROI Alignment

error Pending Acknowledgement

gavel Governance

Active Citations
EV-9821 open_in_new
Sustainability Leader Claim
Q2 ESG Report pg 14 confirms 100% recycled materials in shell jackets.
EV-9710 open_in_new
Brand Voice Guideline
"Approachable & Rugged" established in PRJ-3021 Strategy Phase.
Gate Readiness
  • check_circle Content Pillars Approved
  • check_circle Calendar Scheduled
  • cancel Fix Brand-Voice Failures (2)
  • cancel Acknowledge Ad ROI Activation
Requires: Fix brand-voice failures in Captions, Acknowledge Ad ROI activation.